The Nova Network increases its lead as the number 1 18-39 year old network with a 16.9% national share in Nielsen's Survey 6 result.
After only two full surveys, smoothfm continues to build its audience and share in the key 40 plus demographics.
DMG Radio Australia key highlights include:
• Nova Nationally Number 1 nationally for 18-39, 25-39, 18-29
• Nova 969 10+ share - 6.7% (up 0.9 pts)
• Nova 100 10+ share - 7.9% (up 0.6 pts)
• Nova 106.9 Number 1 station in Brisbane
• Nova 937 10+ share - 11.8% (up 0.8 pts)
• smoothfm 95.3 10+ share - 5.0% (up 0.2 pts) and 107,000 increase in audience
• smoothfm 91.5 40-54 all people share - 9.0% (up 0.5 pts)
Click here to view the full results from Survey 6
Cathy O'Connor, DMG Radio Australia CEO said, "This is a fantastic result across our whole national network. With our continued improvements in our 18-39yo Nova share and smoothfm's solid 40 plus result we are well on our way to delivering DMG Radio Australia's plan to be the number 1 18-54yo radio network."
11/09/2012